Calvin and Hobbes by Bill Watterson for May 06, 1992
Transcript:
Hobbes: I can't believe there's a magazine for gum chewers. Calvin: Heck, there must be a dozen such magazines. Each appeals to a different faction. "Chewing" is high-gloss, literate and sophisticated. "Gum action" goes for the gonzo chewers. "Chewers illustrated" aims at vintage collectors, and so on! Each one encourages you to think you belong to an elite clique, so advertisers can appeal to your ego and get you to cultivate an image that sets you apart from the crowd. It's the divide and conquer trick. Hobbes: I wonder whatever happened to the melting pot. Calvin: There's no money in it.
Xalder over 9 years ago
Hah, nice. When Hobbes mentioned the melting pot, he was referring to American society, how we’re such a large mix of so many different cultures. Calin nails it in with there being “no money in it” in that capitalism finds ways to profit off putting walls between different groups of people.
yow4zip Premium Member about 7 years ago
I belong to the Calvin and Hobbes clique.