You all do understand that this is the pricing theory commonly used by business today. Don’t price to recover costs and a little more to sustain growth. Price what the “market will bear.”
Question: which one is a winning strategy, and which one makes you mearely competitive?
You all do understand that this is the pricing theory commonly used by business today. Don’t price to recover costs and a little more to sustain growth. Price what the “market will bear.” Question: which one is a winning strategy, and which one makes you mearely competitive?