Calvin and Hobbes by Bill Watterson for May 08, 2012

i wonder how much money calvin is gonna waste if there are magazines that are as specific as selling gum ..

Nothing beats a nice ’97 wintergreen, though …

Beeman’s, Black Jack or Clove anyone?

" ‘92 Spearmints ?" . . . Oh boy, there’s nuttin’ better than twenty year old gum.

I don’t appreciate chewing gum!

But I appreciate Hobbes takeing Calvin on his shoulders!

But i like it so much chewing all the time ….

Target advertising—and this C&H may have been before online cookies were so prevalent. It really came home to me after I looked up non-scratch spatulas online, then went out to a store and bought one that wouldn’t melt in the pan. For weeks a picture of the exact one that I bought showed up in advertising on many websites that I visited.

Yes Virginia, there IS a Facebook page (actually, there are several related pages) called “Chewing”

And speaking of intrusive advertising………Click here: Peanuts (1970)

<< Dogsniff said: “Double Bubble, or Spearmint Calvin? You chews.” >>@Dogsniff: I figured you would have a few choice words.

’92. The “Web” was just getting started.

Anyone else remember Black Cat gum? It was guaranteed to turn your tongue black…

No matter what you get, it looses its flavor.

On the bedpost overnight? Showing my age.

Wow. I wonder what Calvin would say about targeted advertising today? By comparison to now, the “targeted marketing” of Calvin’s day was rough and broadcast.

Somewhere above, Lonnie Donegan is smiling at this series of gum related Calvins ;-)

wasn’t there a song or jingle,"chew chew chew chew chewing gum, how I love chewing gum—-

I think he’s addicted, and needs intervention.

Calvin’s statement about, “the ’92 Spearmints,” should clue you in as to how old this comic strip is.

“Rad fashion kneepads for walking and chewing”, …praying, even (Snagglepuss)

Advertisers don’t get to me. Everything I watch on TV is recorded and I fast forward through commercials. If I want to see something live, I start it 30 minutes late and catch up when it is finishing.

The gum-chewing girlAnd the cud-chewing cowAre somewhat alike, But different somehow.And what is the difference?I think I see now:It’s the clear, thoughtful lookOn the face of the cow.

(My 7th grade teacher had this on her bulletin board. I haven’t chewed gum since then . . . maybe 50 years ago . . .)

@KSfarmgirl,Was that chew chew jingle or song by “The Little Engine That Could”?

@LX013,It’s not always easy for Hobbes to shoulder the responsibility (of taking Calvin on his shoulders)!

I always make sure to watch the Hallmark Hall of Fame shows. They are great stories. The original commercials are about as good as the show.

It certainly does, but it was cited yesterday by someone else if memory serves. Today’s Blue Ribbon Recycling?

“Advertisers don’t waste their time on ‘mass’ audiences anymore.”…but Ted Kennedy did it for almost 50 years, and it usually worked for him.

I guess these reruns aren’t directly from start to finish. Last year we had strips from ’86; this one appears to be from ’91.

Check the copyright, between frames 1&2, it’s 1992

Bazooka Joe must be about 60 years old by now…http://en.wikipedia.org/wiki/Bazooka_Joe

I’ve read more than a few places de-attributing that to Barnum (if there is such a word); here’s how the occasionally reliable Wikipedia puts it.

So if he is excited by a ’92 new product, this strip is 20 years old?

Artificial sweeteners ,we hear a lot about them nowadays .

Reminds me of a quote attributed ( I think but am not sure) to H.L. Menken: “Nobody ever went broke underestimating the intelligence of the American people”. Thinking of Calvin’s reaction I am also reminded of the excitement I had as a kid when the new car models came out in the fall. I was definately car crazy in those days….

Wow. Watterson was prophetic with this one, pre-internet. Google is the ultimate target marketer, like I have a target on my back everytime I open a web site there’s advertising on related stuff everywhere I surf.

Black Jack is my favorite, then Beeman’s.

I don’t pay attention to the commercials. The only thing they’re good for are snacks and bathroom breaks!

Except for the Burdweiser Clydesdale horse commercials and the ETrade Baby commercials.

This gum arc is beginning to get a little chewy. Time to refresh with another stick of Fleers!

“Thrills — it still tastes like soap!”

lol Above

I remember ice cream flavored gum and also gum that was flavored with Lifesavers.

Did you ever stab a piece of one into the roof of your mouth? I did- then I learned that the stuff was as hard as a knife, and not much duller than one… ouch! But tasted much better, once it loosened up some… I have to wonder what that taste is supposed to taste like- you can’t buy bubble-gum flavor in the spice aisle but you should be able to…

Well, if there were no special interest products (to advertise nor to sell) life would be very bland indeed. I’m all for consumer choice. If you hate the advertising or want to outlaw it, you’re throwing the wonderful baby out with the bathwater.

Now advertising intrudes before you watch youtube videos to, and while a game’s loading, and in the middle of a T.V. show, and on the billboards on your way to the grocery store, and on the magazines at the counter at grocery store…,

I want to subscribe. :)

@cookies333: Glad you enjoy the extra strips.

That’s his PARENTS’ mailbox, isn’t it? ’Cause the neighbors have been complaining …

This means Calvin is 26 now. Wonder how he’s doing?

Calvin and Hobbes ran from 1985 to 1995. These are reruns.